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Google Adwords编辑器10个的特色技巧

时间:2009-11-10 21:27来源:未知 作者:gallon 点击:
谷歌GoogleAdWords编辑器是Google开发的一个客户端程序:专门用于AdWords大客户的大批关键词管理。它可以简化关键字的定位和编辑工作、特定活动的查找工作、文本广告内容的剪切和粘贴

        谷歌GoogleAdWords编辑器是Google开发的一个客户端程序:专门用于AdWords大客户的大批关键词管理。它可以简化关键字的定位和编辑工作、特定活动的查找工作、文本广告内容的剪切和粘贴工作。

app_screenshot.gif

用户最喜欢的十大谷歌Google Adwords编辑器功能包括:

1. Save a snapshot of your account for archiving or for sharing. Later, you can import the archive file to restore your prior account settings.
帐号/数据的归档和共享,导入导出;

2. Automatically organize your keywords into ad groups based on common themes.
根据主题自动将关键词分组

3. Submit multiple exception requests at once.
批量提交豁免申请( SouthGrass: 当用户编辑好的广告格式、文字不符合Google Adwords 的编辑指南时,可以向Google 提出申请要求特殊照顾,即豁免申请);

4. Easily find and edit bids, destination URLs, and text for ads, keywords, or sites.
搜索后的快速编辑;

5. Search your account quickly. Perform simple word searches, or do an Advanced Search to find items that meet the multiple criteria that you specify.
帐号内的关键词检索:分字段检索;

6. Undelete and activate previously deleted text ads.
恢复误删关键词/广告;

7. If you need to edit your keywords or ads in a spreadsheet, copy the items to edit from the data view and paste them into a spreadsheet. Make your changes, then paste the contents of the spreadsheet directly into the appropriate Add/Update Multiple tool.
EXCEL表格管理关键词,并批量上传;

8. Make bulk changes to destination URLs using the Add/Update Multiple tools or Advanced URL Changes.
批量修改目标地址:高级替换功能;

9. Copy or cut and paste between ad groups, campaigns, or even across accounts.
分组之间的关键词黏贴/复制。甚至是跨帐号的复制/黏贴。

10. Find duplicate keywords in your account with just two clicks of your mouse.
鼠标2次点击即可找到所有的重复关键词。

文章原文:adwords.blogspot.com/2007/03/adwords-editors-top-10-favorites.html

(责任编辑:gallon)
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